When I was kid, I was the easier of the two daughters to deal with when it came to hair care. My hair has always been pin-straight and on the thinner side. My sister on the other hand, has always had thick, curly hair that brushes were terrified of.
I remember sitting that the top of the stairs in the hallway with my sister and my mom would brush our hair out. My hair would be a pretty simple task, finished in under a minute; my sister would be in for the long haul and someone always ended up in tears (I’d say it was a 50/50 between my sister and my mom).
I don’t have any vivid memories of my dad brushing my hair but I do remember him styling my hair once after I had taken it upon myself to cut most of it off in a terrible Crayola-safety scissors hack job. He pulled it all up in a Pebble Flinstone-esque style—and I completely loved it.
Dad’s doing their daughter’s hair is 100% underrated—it’s a great way for dads and daughters to bond.
In a new series of commercials for Pantene, NFL stars’ daughters take to the stylist chair and the dads do their best to pull together a Dad-Do the girls will approve of.
They do a pretty great job, to be honest and make a really great point—their larger hands might be working against them.
The videos are part of a bigger campaign, Strong is Beautiful. Quality time spent with dads is key in raising daughters who are more self-confident, self-reliant and more successful in school and in their careers.
So Pantene has set out to give dads the tools they need to spend more quality time with their daughters—an act that helps foster confidence and strength in young girls.