There are 2 TIFFs in my life: as a photographer, there’s the Tagged Image File Format. As a movie goer, there’s the Toronto International Film Festival. I used to work in a men’s clothing store and would dress the celebs who came to town. It
was fun, it was exciting, and it was before I had kids. Now, it’s almost a chore to get dolled out and trip off to party into the wee sma’s. Not to mention finding the right dress, but I digress…
A while back, my husband & I were asked if we’d invest in a film. While we have both actively produced and silently backed plays before, we’d never dabbled in movies.
They asked us to pitch in for Hard Core Logo II. I’ll be honest, I’d never seen the first one. I’d heard it was funny and I know it has a cult fo
llowing, but how many cult movies had sequels that made money? And a Canadian film at that? It just seemed too risky, too crazy. (And theatre’s not? Well, that’s another story for another day…)
So when I was at the media launch for the 2011 Toronto International Film Festival, imagine my surprise to see it on the bill. I was mildly distracted through the presentation, wondering if I’d make a mistake by not investing. Truth is, only time will tell. Now, if they’d asked me to bankroll
Breakaway, which Vinay Virmani swears is not Bend It Like Beckham with hockey and Rob Lowe…
Regardless, the stars are flying in and the festival’s about to open. Will you be there?