Last night was urbanmoms.ca's first official Product Testing Party. Picture this: 30 of our most influential Go2Girlz product testers, some amazing products, great food and you've got a party! The great part is these women took their jobs very seriously. We have some amazing feedback on each and … [Read more...]
Why Faberge was Ahead of its Time…
Today was the perfect example of how and why word-of-mouth works. It just blows my mind that so few marketers really get it. Remember that old ad from the 70's for Faberge Organic Shampoo where "she tells two friends and she tells two friends and so on and so on"? Well, the … [Read more...]